Melanie Schroeder: ‘If I’m sad, I go squish hunting.’ Photograph: Courtesy of Melanie Schroeder Melanie Schroeder, a California-based college student, started collecting in August 2020 and now has 400 toys, but she says the price gouging has overshadowed the hobby’s originally playful nature. Largely fueled by social media, platforms like Instagram, Reddit and TikTok now host Squishmallow communities comprising thousands of users.īut the meteoric rise has prompted some to consider quitting the scene altogether. Kellytoy sold 50m Squishmallows between February 2020 and October 2021, according to the toy trade publication the Toy Book – bringing the total number sold to over 100m since their launch. “I do it for fun and extra cash.”ĭespite the debate over reselling, the trend shows no sign of slowing down. “I don’t do this for attention,” she wrote. Lynn did not respond to requests for comment but defended herself on her own page, calling it a “side hustle” and nothing more. “Just so you know the people in the Squish community despise ppl like you.” “You’re a shelf clearing price gouger,” another read. People like you ruin it for kids/people that genuinely enjoy them,” one comment said. When a user named Juliana Lynn posted a video in December 2021 claiming to have made $100,000 in the last year from resales, her page was flooded with negative comments from people who say resales drive up prices and undermine true hobbyists. “There are people who get into the space for all the wrong reasons, and it is having a very negative impact on the community.” “I am against reselling Squishmallows for any more than their retail value,” she said.
Swift estimates she could resell her collection for about $3,000 total – but would not dream of it. The same model now goes for as much as $25 on resale sites like Depop and Mercari. Swift bought her first Squishmallow, a strawberry-shaped toy named Scarlet, for just $5. Gyldayn considered Mellos's frequent leechings to be less effective than Maester Gerardys's potions and tinctures.Leah Swift with her Squishmallows. Mellos's written accounts were used frequently by Archmaester Gyldayn in his own writings. Archmaester Orwyle, in the end, was selected by the Conclave as the new Grand Maester.
Beset from both sides, Viserys chose neither, reminding both his wife and daughter that the Citadel would decide who filled the office. Queen Alicent Hightower, on the other hand, wanted Maester Alfador, who served House Hightower, named to the office. Rhaenyra recommended that Gerardys take his place as Grand Maester. Mellos passed away one night in 127 AC, collapsing while climbing the serpentine steps. Gerardys swiftly amputated two of the king's fingers, saving his life. Princess Rhaenyra flew her own maester, Gerardys, from Dragonstone to treat her father.
When King Viserys fell and sliced his hand open on the Iron Throne, Mellos was unsuccessful in treating the laceration. Mellos implies that the king had come to accept the rumors that his grandchildren by his daughter, Rhaenyra, were really bastards sired by Harwin, thus he desired to keep the truth concealed and kill the man who had dishonored his daughter. In 120 AC, Mellos in his writings is the one that suggested that the fire at Harrenhal that killed Lord Lyonel Strong and his heir, Ser Harwin Strong, was ordered by Viserys. He also counselled forgiveness for Prince Daemon Targaryen, the controversial brother of King Viserys I Targaryen. He encouraged the match between Laenor Velaryon and Princess Rhaenyra Targaryen, despite the fact that Laenor was known not to be interested in women. Maester Mellos replaced Runciter as Grand Maester in 112 AC. King Viserys I Targaryen regarded Mellos as a trusted friend. Mellos was called a moderating voice while on the small council, always urging calm and compromise whenever issues arose between the blacks and the greens.
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